Budget planner

Plan your monthly marketing budget.

Enter what you can spend each month and split it between ads, social media and SEO. Move one line and the others adjust, and your total always stays the same.

Your plan

Split your monthly budget

Start from one of our plans or a goal, or type your own numbers. Everything below can be changed.

Start from a plan
Or start from a goal

Goals are starting points. They keep your total and change only the split.

57%

14%

29%

What each line pays for

See what your money buys

The planner uses our standard rates. Here is what sits behind each of the three lines.

Meta & Google Ads

Your ad budget plus our management. The ad budget is the amount spent on showing your ads.

  • Ad management₹5,000 / month
  • Ad budgetWe recommend at least this much₹10,000+ / month
About ads

Social Media & Video

Posts, reels and video shoots. Mix and match as you like.

  • Photo post design₹250 / post
  • Reel editing₹500 / reel
  • Video shoot, editing and posting₹3,000 / post
About social media

SEO & Blog Content

Monthly SEO work to rank on Google: on-page, off-page and technical SEO, plus blog content.

There is no fixed price per blog post, because every business needs a different mix. Choose the amount you want to spend and we confirm the work after a short call.

About SEO
Compare plans

Starter, Growth and Premium side by side

Each plan shows the ad budget as its own line, so you always know what goes to Google and Meta and what pays for our team. Load any plan in the planner and change it.

What is includedStarterGrowth · RecommendedPremium
Monthly total₹20,000₹35,000₹60,000
Ad budgetSpent on showing your ads₹10,000₹15,000₹25,000
Ad management₹5,000₹5,000₹5,000
Social media content20 post designs₹5,00012 post designs, 4 reel edits₹5,00020 post designs, 8 reel edits₹9,000
Video shootsNot includedNot included2 shoots, edited and posted₹6,000
SEO and Blog ContentOn-page, off-page, technical and blogNot included₹10,000₹15,000
Best forShops, clinics and small service businesses starting onlineBusinesses that want ads and Google search working togetherBusinesses that want video, ads and SEO running together
Try it Load Starter Load Growth Load Premium

Want only posts or reels? Pay per item: ₹250 per photo post design, ₹500 per reel edit and ₹3,000 per video shoot with editing and posting.

Choosing your split

How to decide where the money goes

There is no single right split. These four ideas help you start, and we adjust together as results come in.

Idea 1

Need enquiries soon? Lean on ads.

Ads can start bringing enquiries once campaigns are live.

Idea 2

Want steady results? Add SEO.

On-page, off-page and technical SEO builds over months. Many businesses run SEO and ads together.

Idea 3

Keep social media active.

Regular posts and reels show people that your business is active and reliable.

Idea 4

Review every month.

We go through the numbers with you and adjust the split as results come in.

Questions

Questions about the planner

Is this a quote?

No. The planner gives an estimate based on our standard rates. We confirm the final scope and price after a short call.

What does Fix this amount do?

It keeps one line at the amount you set. When you change another line, only the lines that are not fixed adjust. Your total stays the same.

Why can I fix only two lines?

Your total is fixed too. If all three lines were fixed, nothing would be left to adjust. When two lines are fixed, the third line balances automatically.

What if my budget is less than ₹20,000?

Our monthly plans start at ₹20,000. For a smaller budget, you can pay per item: ₹250 per photo post design, ₹500 per reel edit and ₹3,000 per video shoot with editing and posting.

Is the ad budget included in the total?

Yes. The Meta and Google Ads line is the ad budget (ad spend) plus ₹5,000 for our management. We recommend at least ₹10,000 of ad budget, because smaller amounts rarely give enough data to show results.

How is my budget split at first?

When you enter a total, 40% goes to Meta & Google Ads and 30% each to Social Media & Video and SEO & Blog Content. You can then change any line, or start from a plan or a goal.

How do I send my plan to you?

Press Send this plan on WhatsApp. It opens WhatsApp with your plan ready to send. You can also copy the plan summary and paste it anywhere, or call us.

Happy with your split?

Send it to us and we will confirm the work, the price and the start date on a short call.